HIGHER EDUCATION

From Registration to Check-In: Reimagining Campus Events with AI

Speakers:

Shaun Jones Lead CRM Developer Old Dominion University

Matt Newton Assistant Vice President – Business Optimization & CRM Architect Old Dominion University

Mary Cameron Solution Engineer Cloud for Good

See how institutions can modernize every stage of the event lifecycle using Salesforce and rapid prototyping with AI. This session explores an end-to-end solution for managing campus tours, admissions events, and student visits, combining Marketing Cloud landing pages, automated nurture journeys, seamless check-in, and unified CRM data to improve both operational efficiency and prospective student engagement.

Thursday, September 17, 2026 | 8:30 - 9:30 AM
Impact Sector Hub | American Book Binder Museum
355 Clementina Street, San Francisco, CA | 6-minute walk from the Moscone Center

To view other CFG Education Events, visit our Dreamforce page. 

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